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Global Product Manager BCS Whole Blood

Date: Nov 30, 2018

Location: Brussels, BE

Company: Terumo BCT, Inc.

Requisition ID:  20361  

 

Join Terumo BCT as we unlock the potential of blood. We are the world leader in blood component technology, delivering products, services and solutions for customers and their patients worldwide. Through collaboration with our customers and a commitment to innovation, we are the only company with the unique combination of apheresis, manual and automated whole blood processing and pathogen reduction technologies coupled with robust technology, innovation and core competencies in therapeutic apheresis, cell collections and cell processing.

 

As the largest medical device manufacturing company headquartered in Colorado, we are home to more than 2,300 associates and our products are in use in more than 125 countries and territories. Our Global footprint includes more than 5,500 associates and partners with regional headquarters in Brussels, Buenos Aires, Singapore and Tokyo.

Global Product Manager BCS Whole Blood

 

 

JOB SUMMARY

Working under consultative direction towards long range goals, provides product line leadership in the areas of strategic direction and objectives, marketing strategies and sales tools, and product line problem resolution in a particular market area.

 

ESSENTIAL DUTIES

  • Translate customer needs and problems into product conceptualization, development and design objectives, and marketing strategies in conjunction with manufacturing, engineering, quality and worldwide sales. 
  • Establishes and is held accountable for the achievement of sales and market share goals for assigned products.
  • Collects and analyzes competitor information and tracks sales.  Develops and refines marketing, promotional, and pricing strategies.
  • Organizes, coordinates and presents product seminars for customers and sales associates.
  • Assists customers and sales associates through the provision of sales training, clinical in-service assistance, and marketing programs.  Analyzes and resolves problems.  Assists customers in the optimal use of products.
  • Manages assigned product lines which includes awareness of product inventory, manufacturing or quality problems, application issues.
  • Provides the highest level of expertise on the assigned products by communicating strategies, direction or general information. 
  • Establishes and achieves sales and market share goals for assigned products. 
  • Monitors and analyzes indicators of business performance such as Sales vs. forecast (units, revenue, gross profit), actual vs. plan selling price, product mix, disposables utilization, competitor information, and other relevant marketing factors.
  • Develops and implements the introductory business plans for new products or product enhancements to assure proper positioning and strategies.  Coordinates pre-launch, launch and post-launch activities.
  • Works closely with the sales organization and marketing managers to successfully identify business opportunities, support tools, new marketing programs, planning and forecasting in a timely and high quality manner. 
  • Provides direction on the design and implementation of promotion, sales force collateral, and customer communication materials to ensure consistency with customer’s needs and the system selling approach.
  • Evaluates communication and documentation programs and support tools for effectiveness through customer and sales force feedback as well as objective research.

 

 

MINIMUM QUALIFICATION REQUIREMENTS

 

Education

Bachelor’s degree or, equivalent of education and experience sufficient to successfully perform the essential functions of the job may be considered.

 

Experience

  • A min. of 7 years Marketing experience in the healthcare/ medical device sector
  • Knowledge of blood transfusion process is a strong asset
  • Strong commercialization skills are a strong asset

 

Skills

  • In line with Terumo BCT Core Competencies:

    Ensures Accountability, Collaborates, Customer Focus, Plans and Aligns, Instills Trust

  • Expanded knowledge of product applications/therapies and the markets for which the business's products are used.
  • Extensive knowledge of sales/marketing strategic planning and program delivery.
  • Working knowledge of domestic and worldwide markets and global marketing strategy.
  • Demonstrated ability to assess customer needs and market trends within the context of product and business capabilities and the ability to translate this assessment into workable strategy.
  • Extensive knowledge of the business's goals and the business's strategies and tactics to achieve them.
  • Requires a thorough understanding of marketplace dynamics as they relate to product, price, promotion, and distribution.
  • Demonstrated ability to interact with diplomacy and tact while maintaining appropriate assertiveness and persistence.
  • Knowledge and use of relevant PC software applications and skills to use them effectively.
  • Demonstrated ability to communicate effectively both verbally and in writing.

 

-Or-

 

An equivalent competency level acquired through a variation of these qualifications may be considered.

 

Additional Information:

 

  • This position is APAC or EMEA based
  • Reporting to Senior Global Marketing – Blood Center Segment – Whole Blood
  • Up to 30-40% travel (global markets)    

 

 

PHYSICAL REQUIREMENTS

Typical Office Environment requirements include: reading, speaking, hearing, close vision, walking, bending, sitting, and occasional lifting up to 20 pounds.

 

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential duties of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.

 

 

As we strive to make even safer, higher-quality transfusions available to more people, we can unlock the potential of blood and cell therapies. We can help our customers bring even more treatment options to patients through advanced blood therapies. We can support researchers in developing cellular therapies that may fundamentally improve health care. Terumo BCT is guided by our customers' needs, aspirations and ongoing drive to improve efficiency and patient outcomes.

 

Each associate has a positive impact on our future and the lives of the patients we ultimately serve.


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